Summary: When marketing your content becomes more exciting, you should start to get press coverage, get asked to speak at events, and get regular fan mail and comments on your posts. Once you've gone through this phase, you can start putting some of your marketing muscle behind your content so it really stands
For many of us, the act of writing a blog post feels like a chore. But, as anyone who has ever tried to market their content can tell you, writing a blog post can be a lot of fun. And when done right, it can be one of the most effective ways to market your work. In this blog post, we'll take a closer look at when marketing your content becomes more exciting, and hopefully give you some tips for maximizing your content marketing efforts.
The Early Stages of This Phase
The first stage of this phase is generally called the honeymoon period because it often feels like you're on cloud nine after you publish a new post. But don't get too comfortable—this is just the beginning. As soon as you have a fresh batch of new content ready to go, you'll need to start marketing it so people see it and start interacting with it. The most effective time to market your content is during the early stage of the promotion cycle. This means that you should be starting to get serious press coverage, getting asked to speak at events, and getting regular fan mail and comments on your posts. Once you've gone through this period, you can start putting some of your marketing muscle behind your content so it really stands out.
The Different Ways to Market Your Content
There are actually a lot of ways you can market your content. The most common way is through social media like Facebook and Twitter. You can also do things like listening to what people have to say about your content on blogs and discussion boards. Of course, there are also many different ways to market your content including paid advertising, but that's a different topic that we'll cover in future blog posts.
The Marketing Gaps
One of the most common mistakes people make when it comes to their marketing is focusing too much on what they're saying rather than how they're saying it. The key here is to make sure that your message is clear and compelling so people feel like they need to hear more about it. Another mistake is focusing too much on how many people they're reaching rather than how many people they're reaching.
Tips for Maximizing Your Content Marketing
Here are a few things that you should always keep in mind when it comes to marketing your content:
Keep it simple – The best way to market your content is to make it easy for people to engage with it on a personal level. That doesn't mean you have to make it so complicated that it's inaccessible, but make sure that people can dig in and get something out of it. Don't be afraid to experiment – There are a lot of different ways people can engage with your content, so don't be afraid to try different things. If something doesn't work out, don't be afraid to try something else next time. Be patient – You'll probably need to be patient when it comes to marketing your content, but don't let that happen to you. Be persistent and keep plugging away until you've reached your goal. Don't give up – There's no point in working hard if you give up before you've reached your goal.
If you want to become an expert in content marketing, it's important to learn everything you can about the right way to marketing your own content so that you can put all of those learning tools to work for you. In the coming blog posts, we'll cover how to: know your current marketing gap and how to fix it; how to best handle paid advertising; how to structure your content so that it gets the most exposure; and more! By following these tips, you'll be able to make sure that every single post you publish gets the most attention possible.