Summary: To stand out in a content marketing jungle, first define your blog's topic and choose the right blog to compete against. You can gain invaluable experience by writing for a popular blog for a period of time, and working for a popular blog over a non-popular one has many benefits.
Content marketing has become a popular choice for many businesses. The benefits of content marketing are immeasurable and can help boost a business's reputation in a few short months. However, before you start writing for a popular blog, you need to know how to stand out in a content marketing jungle.
Define Your Blog's Topic
The first step in becoming a successful content marketer is to define your blog's topic. This will guaranteed that your blog post will be on the right topic. Once you have defined your blog's topic, choose the right blog to compete against in your niche. You can find blog competition by using any of the following methods: time spent reading blogs, amount of traffic from the blog, percentage of visitors who come from search engines, and so on.
Choose the Right Blog Contenst
Once you have chosen your blog, it is time to add value to your blog post. This will allow readers to see your unique perspective on the subject. You can do this by writing about a topic that is new to your blog, or you can write about a topic that is less popular than your blog's topic. If you are writing for a blog that is already well-known, be sure to add some value by interviewing an expert on the topic or by providing additional information that your reader might not have found elsewhere.
Benefits of Using a Popular Blog as a Writing Sample
One of the most beneficial things about writing for a popular blog is the opportunity to gain invaluable experience while working on a long-term project. By writing for a popular blog for a period of time, you will be able to develop skills that you can use in future career endeavors. With experience, you can then more realistically expect to write for a popular blog for a long time to come.
Advantages of Working for a Popular Blog over Working for a Non-Popular One
One of the main benefits of working for a popular blog is the opportunity to be exposed to a large number of people who are working on similar projects. This means that you can learn from other people's mistakes and can improve yourself as a content marketer through experience. If you work for a non-popular blog, you may not get the same exposure to other people's projects as you would working for a popular blog.
As you can see, there are some valuable advantages that come with writing for a popular blog. However, there are also some drawbacks that come with working for a popular blog. So, before you start targeting popular blogs for future work, be sure to evaluate whether or not the benefits outweigh the drawbacks.