Table of Contents
Summary: Guides on how to get started with content marketing, tips on producing great content, SEO, getting content seen, and following up are all included.
With so much information out there, it can be hard to know where to start. That's why we've put together some simple tips on how to get started on your content marketing journey. Follow these guidelines, and you'll be on your way to becoming a content expert!
Setting Up Your Content Marketing Plan
The first step is setting up your content marketing plan. This can be a volunteer-based process or a formal one. If you're running a non-profit organization, you can even set up a website to host your content.
Producing Great Content
Once you have your content planned, it's time to produce great content. This can be anything from blog posts to e-books. Be sure to do your research before you dive in, and make sure your content is both presentable and relevant to your audience. Don't be afraid to experiment—there's always something new to try.
Marketing Your Content
Once you've produced great content, it's time to market it! This can be done in several ways, but the most popular method is search engine optimization (SEO). SEO is important because it can help your content find its way to search engines like Google and Yahoo. Be sure to set up robust hunks of content before you go live with your SEO efforts. You don't want to spend all day pouring over your site only to have your keywords fall off the page.
Getting Your Content Seen
Now that your content is seen, it's time to get your content shared. This can be done by reaching out to bloggers or website owners who may have relevant content to share. A great way to start is by commenting on their posts or leaving a positive review. Be sure to follow up quickly and consistently—sharing great content is a tricky business and it's easy to get caught up in the moment and forget about follow up. With the right amount of follow up, you'll be able to stay on top of your content marketing business!
With these simple tips, you'll be able to get started on your content marketing journey! With what you've learned here, you'll be a content expert in no time!
